Privacy policy

1. Data protection at a glance

General notes

The following notices provide a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to personally identify you. can be personally identified. For detailed information on the subject of data protection our privacy policy listed below this text. Data collection on this website Who is responsible for data collection on this website? Data processing on this website is carried out by the website operator. His contact details can be found in the “Notice about the responsible party” section of this privacy policy. How do we collect your data? On the one hand, your data is collected by you providing it to us. This can be, for example Data that you enter in a contact form.

Other data is collected automatically or with your consent by our IT systems when you visit the website. systems when you visit the website. This is primarily technical data (e.g. Internet browser, operating system or time of

of the page view). This data is collected automatically as soon as you enter this website. What do we use your data for? Some of the data is collected to ensure error-free provision of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right at any time to receive information free of charge about the origin, recipient and purpose of your stored personal data. You also have a right to demand the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time for the future. You also have the right, under certain circumstances, to demand the restriction of the processing of your personal data. Furthermore, you have the right to lodge a complaint with the competent supervisory authority. For this purpose, as well as for further questions on the subject of data protection, you can contact us at any time. Analysis tools and third-party tools When visiting this website, your surfing behavior may be statistically analyzed. This is done mainly mainly with so-called analysis programs. Detailed information on these analysis programs can be found in the following Privacy Policy.

2. Hosting

We host the content of our website with the following provider: External Hosting This website is hosted externally. The personal data that is collected on this website, is stored on the servers of the hoster(s). This can be v. a. IP addresses, contact inquiries, meta and communication data, contract data, contact data, names, website accesses and other data generated via a website. External hosting is carried out for the purpose of contract performance vis-à-vis our potential and existing customers (Art. 6 para. 1 lit. b DSGVO) and in the interest of a secure, fast and efficient provision of our online offer by a professional provider (Art. 6 para. 1 lit. f DSGVO). Insofar as a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO and Section 25 para. 1 TDDDG, insofar as the consent allows the storage of of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) in the within the meaning of the TDDDG. The consent can be revoked at any time. Our hoster(s) will only process your data to the extent that this is necessary for the fulfillment of his or her service obligations and follow our instructions with regard to this data. We use the following hoster(s):

netcup GmbH, Emmy-Noether-Straße 10, 76131 Karlsruhe, Germany

Order processing

We have concluded a contract on order processing (AVV) for the use of the above-mentioned service. This is a contract that is required by data protection law, which guarantees that the personal data of our website visitors will only be processed in accordance with our instructions and in compliance with the DSGVO.

Backups

Encrypted backups of this website are stored with Scaleway SAS, 8, rue de la Ville-l’Évêque, 75008 Paris, France. The data is encrypted on our own server before it is transferred, so Scaleway cannot read it. The legal basis is our legitimate interest in being able to restore the website after a failure (Art. 6 para. 1 lit. f GDPR).

Protection against automated mass requests

To keep this website available, our server counts how many pages each IP address requests within a minute and within an hour. The IP address is kept only as an irreversible hash value in the server’s working memory, never in plain text, and is deleted after one hour at the latest. Addresses that send far more requests than a reader would are blocked for 15 to 60 minutes. Search engines and signed-in editors are not counted. The legal basis is our legitimate interest in the security and availability of this website (Art. 6 para. 1 lit. f GDPR).

3. General notes and mandatory information

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations as well as this this privacy policy. When you use this website, various personal data are collected. Personal data is data with which you can be personally identified. This Privacy Policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done. We would like to point out that data transmission on the Internet (e.g. when communicating by e-mail) can have can have security gaps. A complete protection of the data against access by third parties is not possible.

Note to the responsible entity

The responsible party for data processing on this website is:

mylook
Marlon Weber
Kirchheimer Allee 13
85586 Poing
E-Mail: info@mylook.com.de

The controller is the natural or legal person who, alone or jointly with others, determines the the purposes and means of the processing of personal data (e.g. names, e-mail addresses, etc.). decides. Storage period Unless a more specific storage period has been specified within this data protection statement, your personal data will remain Your personal data will remain with us until the purpose for processing the data no longer applies. If you assert a legitimate request for deletion or revoke consent for data processing, your data will be deleted, unless we have other legally permissible reasons for storing your personal data (e.g. retention periods under tax law or commercial law); in the the latter case, the data will be deleted after these reasons cease to apply. General information on the legal basis for data processing on this Website Insofar as you have consented to data processing, we process your personal data on basis of Art. 6 para. 1 lit. a DSGVO or Art. 9 para. 2 lit. a DSGVO, insofar as special categories of data are processed according to Art. 9 (1) DSGVO. In the event of express consent to the transfer of personal data to third countries, the data processing is also carried out on the basis of Art. 49 para. 1 lit. a DSGVO. If you consent to the storage of cookies or to the access to information in your terminal device (e.g. via device fingerprinting), the data processing will also be carried out on the basis of on the basis of § 25 para. 1 TDDDG. The consent can be revoked at any time. If your data is required for If your data is required for the performance of a contract or for the implementation of pre-contractual measures, we will process your data.

data on the basis of Art. 6 para. 1 lit. b DSGVO. Furthermore, we process your data, insofar as these are

are necessary for the fulfillment of a legal obligation on the basis of Art. 6 para. 1 lit. c DSGVO. Furthermore, the data processing may be based on our legitimate interest according to Art. 6 para. 1 lit. f DSGVO. Information on the relevant legal bases in each individual case is provided in the following paragraphs of this privacy policy. Note on data transfer to the USA and other third countries We use, among other things, tools from companies based in the USA or other third third countries that are not secure under data protection law. If these tools are active, your personal data may be transferred to these third countries and processed there. We would like to point out that no level of data protection comparable to that in the EU can be guaranteed in these countries. For example, US companies are obligated to release personal data to security authorities without your without you as the data subject being able to take legal action against this. It can therefore not be ruled out that U.S. authorities (e.g., intelligence services) may process and permanently store your data monitoring purposes, evaluate and permanently store such data. We have no influence on these have any influence on these processing activities. Revocation of your consent to data processing Many data processing operations are only possible with your express consent. You can revoke already given consent at any time. The legality of the data processing carried out until the revocation data processing remains unaffected by the revocation. Right of objection to data collection in special cases and to Direct advertising (Art. 21 DSGVO) IF DATA PROCESSING IS CARRIED OUT ON THE BASIS OF ART. 6 ABS. 1 LIT. E OR F DSGVO YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME FOR REASONS SITUATION, TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA; THIS ALSO APPLIES TO THIS ALSO APPLIES TO A PROFILING BASED ON THESE PROVISIONS. PROFILING.

THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED,

PLEASE REFER TO THIS DATA PROTECTION DECLARATION. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA, UNLESS WE CAN PROVIDE COMPELLING UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH WHICH OUTWEIGH YOUR INTERESTS, RIGHTS AND FREEDOMS, OR THE PROCESSING SERVES THE ASSERTION PROCESSING IS FOR THE PURPOSE OF ASSERTING, EXERCISING OR DEFENDING LEGAL CLAIMS (OBJECTION ACCORDING TO ART. 21 PARA. 1 DSGVO). IF YOUR PERSONAL DATA IS PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF DIRECT MARKETING. PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING; THIS SHALL ALSO APPLY TO THE THIS ALSO APPLIES TO PROFILING, INSOFAR AS IT IS CONNECTED WITH SUCH DIRECT ADVERTISING. IN CONNECTION WITH SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION ACCORDING TO ART. 21 ABS. 2 DGVO).

Right of appeal to the competent supervisory authority In the event of violations of the GDPR, data subjects have a right of appeal to a supervisory authority, in particular in the Member State of their habitual residence, their place of work or the place of the alleged infringement. The right of appeal exists without prejudice to other administrative or judicial remedies.

Right of data portability

You have the right to have data that we process automatically on the basis of your consent or in performance of a contract automated processing, to yourself or to a third party in a common, machine-readable format. to be handed over. If you request the direct transfer of the data to another person responsible this will only be done insofar as it is technically feasible. Information, deletion and correction Within the scope of the applicable legal provisions, you have the right at any time to free of charge information about your stored personal data, their origin and recipients and the purpose of the data processing and, if applicable, a right to correction or deletion of this data. For this as well as other questions on the subject of personal data, you can contact us at any time. Right to restriction of processing You have the right to request the restriction of the processing of your personal data. For this purpose, you can contact us at any time. The right to restriction of processing exists in following cases: If you dispute the accuracy of your personal data stored by us, we need usually need time to verify this. For the duration of the verification, you have the right to Restrict the processing of your personal data. If the processing of your personal data has happened/is happening unlawfully, you may Request the restriction of data processing instead of erasure. If we no longer need your personal data, but you wish to use it to exercise, defense or assertion of legal claims, you have the right to request the restriction of the processing of your personal data instead of the deletion. Request the restriction of the processing of your personal data instead of the deletion. If you have lodged an objection pursuant to Art. 21 (1) DSGVO, a balancing must be made between your interests and ours will be carried out. As long as it has not yet been determined whose interests are prevail, you have the right to demand the restriction of the processing of your personal data. to demand.

If you have restricted the processing of your personal data, this data – apart from its only with your consent or for the assertion, exercise or defense of legal claims or for the protection defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a of a member state. SSL or TLS encryption For security reasons and to protect the transmission of confidential content, such as orders or requests sent to

orders or inquiries that you send to us as the site operator, this site uses SSL or TLS encryption. encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from

“http://” to “https://” and by the lock symbol in your browser line. If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties. be read by third parties. Objection to advertising e-mails The use of contact data published within the framework of the imprint obligation for the transmission of not expressly requested advertising and information materials is hereby prohibited.

Die Betreiber der Seiten behalten sich ausdrücklich rechtliche Schritte im Falle der unverlangten Zusendung von

Werbeinformationen, etwa durch Spam-E-Mails, vor.

4. Data collection on this website

Cookies

Our Internet pages use so-called “cookies”. Cookies are small data packets and do not cause do no harm to your terminal device. They are stored either temporarily for the duration of one session (session cookies) or permanently (permanent cookies) stored on your end device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your terminal until you delete them yourself or until they are automatically deleted by your web browser. In some cases, cookies from third-party companies may also be stored on your terminal device when you enter enter our site (third-party cookies). These enable us or you to use certain services of the third-party company (e.g. cookies for processing payment services). Cookies have various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g. the shopping cart function or the display of videos). of videos). Other cookies are used to evaluate user behavior or display advertising. Cookies that are used to carry out the electronic communication process, to provide functions requested by you (e.g. for the shopping cart function) or for optimizing the website (e.g. cookies for the website (e.g. cookies for measuring the web audience) are necessary (necessary cookies), are stored on the basis of Art. 6 para. 1 lit. f DSGVO, unless another legal basis is specified.

The website operator has a legitimate interest in the storage of necessary cookies for the technically error-free and optimized provision of its services. Insofar as consent to the storage of cookies and comparable recognition technologies, the processing is carried out exclusively on the basis of this consent (Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TDDDG); the consent can be revoked at any time. You can set your browser to inform you when cookies are set and to allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or generally as well as activate the automatic deletion of cookies when closing the browser. With the If cookies are deactivated, the functionality of this website may be limited. If cookies are used by third parties or for analysis purposes, we will inform you about this separately within the scope of this data protection declaration. separately within the framework of this data protection declaration and, if necessary, request your consent. Server log files

The provider of the pages automatically collects and stores information in so-called server log files. Files, which your browser automatically transmits to us. These are:

Browser type and version

Operating system used Referrer URL Host name of the accessing computer Time of the server request IP address This data is not merged with other data sources. The collection of this data is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the technically error-free display and optimization of his website –

for this purpose, the server log files must be collected.

Contact form

The contact form in the footer of this website transmits your name, your email address and your message to us by email. In addition we store your IP address for one minute in order to limit how often the form can be sent; after that minute the entry is deleted automatically and it is never linked to your message. We do not pass your data on to third parties.

If you send us inquiries via the contact form, the information you provide in the form, including the contact details you provide there, will be stored by us for the purpose of processing the inquiry and for the case of follow-up questions. We do not pass on this data without your without your consent. The processing of this data is based on Art. 6 (1) lit. b DSGVO, insofar as your request is related to the the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. is necessary. In all other cases, the processing is based on our legitimate interest in the effective processing of the requests addressed to us (Art. 6 para. 1 lit. f DSGVO) or on your consent (Art. 6 para. 1 lit. a DSGVO) if this has been requested; consent can be revoked at any time. revocable at any time. The data you entered in the contact form will remain with us until you request us to delete it, revoke your revoke your consent to storage, or until the purpose for storing the data no longer applies (e.g. after the processing of your inquiry has been completed). Mandatory legal provisions – in particular retention periods – remain unaffected. Inquiry by e-mail, telephone or fax If you contact us by e-mail, telephone or fax, your inquiry, including all personal data (name, inquiry) will be stored and processed by us for the purpose of processing your request. and processed by us. We do not pass on this data without your consent. The processing of this data is based on Art. 6 para. 1 lit. b DSGVO, provided that your request is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. is necessary. In all other cases, the processing is based on our legitimate interest in the effective processing of the requests addressed to us (Art. 6 para. 1 lit. f DSGVO) or on your consent (Art. 6 para. 1 lit. a DSGVO) if this has been requested; consent can be revoked at any time. revocable at any time.

The data you send to us via contact requests will remain with us until you request us to delete it, revoke your revoke your consent to storage, or the purpose for storing the data no longer applies (e.g. after (e.g. after the processing of your request has been completed). Mandatory legal provisions – in particular legal retention periods – remain unaffected. Comment function on this website For the comment function on this site, in addition to your comment, information on the time of of the comment, your e-mail address and, if you do not post anonymously, the username you have chosen. chosen username will be stored. Storage period of comments The comments and the associated data are stored and remain on this website, until the commented content has been completely deleted or the comments must be deleted for legal reasons (e.g. must be deleted (e.g. offensive comments). Legal basis The storage of the comments is based on your consent (Art. 6 para. 1 lit. a DSGVO). You

can revoke your consent at any time. For this purpose, it is sufficient to send us an informal Mail to us. The legality of the data processing operations already carried out remains unaffected by the revocation.

5. Social media and embedded content

We maintain profiles on Pinterest, Instagram, TikTok and Facebook and link to them from the footer of this website. These are ordinary links. The operators only receive data about you once you click such a link and leave this website. On their platform, the privacy policy of the respective operator applies.

Embedded posts and videos. Some articles embed posts from Instagram and Pinterest and videos from TikTok or YouTube. These are replaced by a placeholder when the page loads. Your browser only connects to the operator after you click “Load content” or “Always allow external media” on such a placeholder. The second choice is saved in your browser’s local storage (entry mylook_media) and applies to all placeholders until you withdraw it. From that moment the operator receives your IP address and the page you are on, and may set its own cookies. The legal basis is your consent (Art. 6 para. 1 lit. a GDPR, § 25 para. 1 TDDDG). You can withdraw it at any time with effect for the future via “Privacy settings” in the footer, which also resets this choice.

Outfit photos from Pinterest. Many articles show outfit photos that are loaded directly from Pinterest’s image servers (i.pinimg.com), each with a link to the original pin as a credit. When such an image loads, your IP address is transmitted to Pinterest. The image itself sets no cookies. The legal basis is our legitimate interest in showing the outfits we write about together with their source (Art. 6 para. 1 lit. f GDPR).

Operators and their privacy policies: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (policy.pinterest.com); Meta Platforms Ireland Ltd., Merrion Road, Dublin 4, Ireland, for Instagram and Facebook (privacycenter.instagram.com); TikTok Technology Ltd., 10 Earlsfort Terrace, Dublin 2, Ireland (tiktok.com/legal). All of them also process data outside the EU.

6. Analytics and reach measurement

Jetpack Stats

This website uses Jetpack Stats, a reach measurement service of Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA. Jetpack Stats counts page views and records the page called up, the referring page, the browser and operating system in use, and your IP address. It sets no cookies. The data is transmitted to and processed on servers of Automattic in the USA on the basis of the standard contractual clauses of the EU Commission.

Jetpack Stats is only loaded after you have consented in the consent banner to the purposes “Store and/or access information on a device” and “Measure content performance”. The legal basis is your consent (Art. 6 para. 1 lit. a GDPR, § 25 para. 1 TDDDG). You can withdraw it at any time with effect for the future via “Privacy settings” in the footer. Where the banner does not ask for consent (visitors outside the EU, the EEA and the United Kingdom), Jetpack Stats loads without asking; the legal basis there is our legitimate interest in knowing which content is read (Art. 6 para. 1 lit. f GDPR). Details: automattic.com/privacy.

Google Analytics 4

This website uses Google Analytics 4, a web analytics service of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland. Google Analytics records how you use this website: pages called up, time spent, approximate location, device and browser. For this it sets the cookies _ga and _ga_* (storage period two years). Google Analytics 4 does not store full IP addresses. Visits by logged-in editors are not measured.

Google Analytics is only loaded after you have consented in the consent banner to the purposes “Store and/or access information on a device” and “Measure content performance”. Until then nothing is loaded from Google Analytics and no Analytics cookie is stored on your device. The legal basis is your consent (Art. 6 para. 1 lit. a GDPR, § 25 para. 1 TDDDG). You can withdraw it at any time with effect for the future via “Privacy settings” in the footer; the cookies are then deleted. Where the banner does not ask for consent (visitors outside the EU, the EEA and the United Kingdom), Google Analytics loads without asking; the legal basis there is our legitimate interest in understanding how this website is used (Art. 6 para. 1 lit. f GDPR). Data may also be transferred to Google LLC in the USA. Google relies on the EU-US Data Privacy Framework and on the standard contractual clauses of the EU Commission. Details: policies.google.com/privacy.

7. Affiliate links and click measurement

How the links work

Most product links on this website are affiliate links. If you click one and buy something, we may receive a commission from the retailer. The price you pay does not change. The links are marked as sponsored in the page code and we point them out at the top of every article.

When you click such a link, you are forwarded to the retailer or to an affiliate network that belongs to that retailer. From that moment on, the data protection rules of the company you have been forwarded to apply. These companies typically store a cookie or a comparable identifier in order to attribute a later purchase to us. We have no access to your order, your payment details or your customer account.

The legal basis for forwarding is our legitimate interest in financing this website (Art. 6 para. 1 lit. f GDPR). Insofar as the retailer or the network stores information on your device, that happens on their responsibility and on the basis you agree to with them.

Our own click measurement

Before the forwarding takes place, we count the click ourselves so that we can tell which articles are useful. We store the article, the product, the retailer, the time, the host name of the referring page, and a random identifier for the individual click. Your IP address and your browser identification are stored only as an irreversible hash value, never in plain text. The purpose of the hash is to recognise duplicate and automated clicks. The data cannot be traced back to you by us.

This measurement runs on our own server. Nothing is passed on to third parties. The legal basis is our legitimate interest in an honest measurement of our own reach and in the detection of automated clicks (Art. 6 para. 1 lit. f GDPR). The records are deleted after twelve months at the latest.

The random identifier of a click is also passed to the affiliate network as a so-called sub-ID, so that a commission paid later can be attributed to the right article. It contains no information about you and cannot be traced back to you by the network.

Product images from retailers

Some product images in our shop area are not stored on our server but are loaded directly from the servers of the respective retailer. Your IP address is transmitted to that retailer so that the image can be delivered. The legal basis is our legitimate interest in showing current product images (Art. 6 para. 1 lit. f GDPR).

8. Plugins and tools

Consent management

We obtain and document your consent with the consent management platform of consentmanager AB, Håltegelvägen 1b, 72348 Västerås, Sweden, which our advertising partner Mediavine provides (see section 9). The banner follows the IAB Transparency & Consent Framework. When it loads, your IP address and technical data about your browser are transmitted to consentmanager. Your decision is stored in cookies on your device whose names begin with __cmp and is recorded by consentmanager so that it can be demonstrated. Details: consentmanager.net/en/privacy.

The purpose is to respect your choice and to be able to demonstrate consent. The legal basis is our legal obligation to do so (Art. 6 para. 1 lit. c GDPR in conjunction with Art. 7 para. 1 GDPR); the cookie itself is strictly necessary for this (§ 25 para. 2 no. 2 TDDDG). You can change or withdraw your decision at any time via “Privacy settings” in the footer. Until 26 October 2026 we used our own consent tool instead. The decisions recorded with it (a random identifier, the time and your choices, without your IP address) remain on our own server as proof and are deleted three years after they were made.

Fonts

All fonts on this website are stored on our own server and delivered from there. No connection to Google or any other font provider is established when you visit this website.

Jetpack image delivery

Images on this website are delivered through the content delivery network of Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA. The images are stored on our server and copied by Automattic for faster delivery. Your IP address is transmitted to Automattic when an image is loaded, and data may be processed in the USA on the basis of the standard contractual clauses of the EU Commission.

The purpose is faster loading of the many images this website contains. The legal basis is our legitimate interest in a fast website (Art. 6 para. 1 lit. f GDPR). Details: automattic.com/privacy.

YouTube

Some articles embed videos from YouTube, operated by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland. Instead of the video, a placeholder is shown first. No connection to YouTube is made, not even for a preview image, until you click “Load content” or “Always allow external media” on the placeholder. After that, YouTube receives your IP address and the page you are on and can set cookies; if you are logged in to your YouTube account, YouTube can assign this to your profile.

The legal basis is your consent (Art. 6 para. 1 lit. a GDPR, § 25 para. 1 TDDDG), which you can withdraw at any time with effect for the future via “Privacy settings” in the footer. Data may be transferred to Google LLC in the USA. Details: policies.google.com/privacy.

WP Rocket and SiteGround Security

We use WP Rocket to cache pages and SiteGround Security to protect the login area. Both run on our own server. WP Rocket does not process any personal data of visitors. SiteGround Security records failed login attempts including the IP address in order to block automated attacks. The legal basis is our legitimate interest in the security of this website (Art. 6 para. 1 lit. f GDPR). These records are deleted after a short period.

9. Advertising

Articles on this website show advertising. It is managed by Mediavine, Inc., Boca Raton, Florida, USA (Journey by Mediavine), and delivered by Mediavine’s advertising partners. Ads appear only in articles, not on the home page, in the shop or on other pages.

In the EU, the EEA and the United Kingdom, cookies and similar technologies for advertising are only used after you have consented in the consent banner. The legal basis is your consent (Art. 6 para. 1 lit. a GDPR, § 25 para. 1 TDDDG), which you can withdraw at any time with effect for the future via “Privacy settings” in the footer. If you reject, you may still see ads that are not personalized. In other regions, the opt-out choices described below apply. Mediavine and its partners may process data in the USA and in other countries outside the EU. Details: mediavine.com/legal-and-privacy-center.

Mediavine Programmatic Advertising (Ver 1.1)

The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.

First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.

Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.

The Website collects the following data using a cookie when serving personalized ads:

  • IP Address
  • Operating System type
  • Operating System version
  • Device Type
  • Language of the website
  • Web browser type
  • Email (in hashed form)

Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.

If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.

For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.